Consultants Helping Owners Buy and Sell Businesses


Sell Now- (extended version). Our brokerage firm, Business Team, has a proven process for marketing, negotiating, and closing small business transactions.
With more than 7,500 completed transactions, the firm has developed a repeatable approach that helps business owners position their business correctly, attract qualified buyers, and move efficiently from listing to closing.
Business Team uniquely represents both buyers and sellers, giving its advisors a deep understanding of how deals are evaluated, financed, and structured from both sides of the table. This dual perspective allows sellers to anticipate buyer concerns, reduce friction during due diligence, and navigate negotiations with confidence.
Through a statewide network of experienced brokers, lenders, attorneys, and service providers, Business Team connects each transaction with the right resources to support valuation, financing, due diligence, and closing. This integrated ecosystem helps streamline the process and minimize surprises.
As one of the most established and widely recognized business brokerage firms in California, Business Team combines market reach with hands-on expertise to help owners achieve well-timed, well-executed transactions.
Plan for Sale (*extended version) Through tailored consulting and advisory support, we help owners optimize profits through pricing and marketing strategies, improve operating efficiency, increase customer traffic, anD reduce owner dependency with the ultimate goal of making your business more attractive to the widest set of buyers, on a timeline that fits your goals.. Whether a sale is near or years away, our focus is on creating clarity, optionality, and a well-positioned exit. We work closely with owners on a consulting basis to implement our recommendations for a small monthly fee, which we credit back to the seller work to design a program to optimize your business, help you put the pieces in place to move quickly to implement and then . We charge a consulting for our services, but credit that back to the seller if you ultimately sell through Business Team We can also do a more involved Broker Opinion of Value to help you sell to a pre-identified buyer.
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Business Team works with buyers to identify, evaluate, and acquire businesses that align with their goals, experience, and financial capacity. Erica and team work closely with buyers to clarify criteria, source opportunities, and assess business performance, risk, and value before moving forward.
With deep experience representing both buyers and sellers, Business Team helps buyers understand realistic pricing, deal structure, and expectations throughout the process. The firm also connects buyers to a trusted network of lenders and professional service providers to support financing, due diligence, and closing.
This end-to-end guidance helps buyers move efficiently, make informed decisions, and complete acquisitions with confidence.
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Sell Now
We work with sellers to value, package and market businesses, ultimately finding the ideal buyer for your asset.
Prepare for Sale
We help business owners improve financial performance and operations to optimize value at eventual sale. In addition, we create detailed valuation analysis for owners who have already identified their buyer.
Buy
We help buyers find the right business and guide buyers the purchase with clarity and confidence.
About Us
Cowgirl Ventures is an advisory business focused on helping owners strengthen their financials, and improve their operations with the goal of optimizing value in anticipation of a near-term sale. The Cowgirls have decades of business advisory and financial experience to bring to analyzing your business. We are experts in small business growth and successful exits. INSERT IMAGE ON LEFT
Meet Erica

Three successful exits. Real experience.
Erica heads the Cowgirl Ventures team, having built, grown, and sold several professional services businesses, each with different challenges, buyers, and timing.
Erica spent her earlier career in finance and communications for technology companies, analyzing and discussing business optimization and improvements.
She understand the real-world decisions owners face: whether to sell now, or prepare deliberately to increase value and sell when the timing is right.
